The biggest challenge facing used vehicle retailers at any given moment is having the right vehicle in stock at the right time. How many sales are missed because the one you have in stock nearly suits the customer's needs?
OK, so you need to find a vehicle to gain a sale. Prior to Dealersonline your only choices were to drive around the circuit of auctions and wholesalers hoping to find the appropriate vehicle at the right price, or do the telephone circuit.
Take Melbourne as an example; there are around 11 wholesalers who all keep between 100 and 200 vehicles in stock. That means finding the right vehicle for a customer could involve a days "shopping" or potentially 11 telephone calls.
THE TRADE SIMPLY CANNOT AFFORD TO DO BUSINESS THAT WAY!
What is Dealersonline.com.au?
It is an Internet facility that enables dealers to find vehicles from wholesalers and auctions live and "on line." It is not a service that is offered to the public. It was launched in December 2000.
The wholesalers / auctions have their computer systems connected to the stock database and update it every minute, therefore the information will never be old. In fact many vehicles in transit to the wholesaler are on the site prior to the staff even knowing about them.
Effectively this means that any retail dealer who subscribes to the service will be increasing his available stock by up to 2,000 vehicles.
Imagine the simplicity of needing a particular vehicle for a client and simply going "click" "click" and you've found it, perhaps many of them.
Unlike the retail side of the Internet, a dealer doesn't need to see a vehicle to buy it from a fellow member of the trade. If it's described accurately and the price is agreeable the deal is done.
Internet commerce is in its infancy, information and availability between suppliers and dealers is exploding throughout the world. dealersonline.com.au is the next step for the retailing of cars by Dealers.
|